Horizon 21
For Horizon 21, the foundation for a generative (computer-generated) image world was laid. Horizon 21 is a banking company that designs future investment models. Therefore, the horizon of the future should be represented. This is blurred, not fully comprehensible and constantly in flux. Instead of buying uninspired and expensive photographic material from picture agencies, a generative system is implemented. This system combines graphic elements independently, creating an almost infinite variability while maintaining visual consistency. The horizon of the future is therefore never completely predictable.
Article source: https://visualcontext.net/branding/horizon-21/
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